Mr. Fenwick says his family is a classic example of how the cask wine industry has a multi-generational storyline. His business is among many deeply connected to the Australian cask wine industry, which this year celebrates its 50th anniversary. Created by SA winemaker Tom Angove in 1965, the cask has since revolutionised the way wine is marketed and consumed around the world.
“We grew up with it – mum and dad always had a cask at home; they still do. It’s been a very important part of our family business for years, and that of a lot of the other families in the region,” Mr. Fenwick said.
“While the cask itself hasn’t changed much over the years, the packaging and the wine certainly has; there would be people who don’t really understand how good some of it is,” he said.
“I’d be surprised that if you poured some wine out of a cask into a nice looking bottle, whether some people could tell the difference.”